Brennan Scanlon is an Asentiv Franchise Owner, Keynote Speaker & Trainer as well as an Executive Director for BNI, Business Network International. A Referral Marketing Expert, Brennan provides keynotes, workshops, and trainings locally and nationally for trade associations, chambers of commerce, small-medium sized companies as well as larger companies including, Nationwide Insurance, American Family Insurance, Cincinnati Bell, Edward Jones, and US Bank, just to name a few.

He has been ranked in the Top 10% of Directors nationally three times, this ranking resulting in performance reviews submitted by BNI members. Brennan has three times been inducted into BNI’s Founder’s Circle as nominated by his peers and approved by, Dr. Ivan Misner, Founder of BNI & Chairman of the Referral Institute.  Brennan has been named in the 2012 class of Forty under 40 by the Cincinnati Business Courier. This award recognizes the top 40 young professionals city wide. He has since returned to the Business Courier as a guest columnist.

Over the past 18 years Brennan has been training sales people & entrepreneurs how to harness the power of word of mouth to grow their business. His mission is to teach people how to CREATE REFERRALS FOR LIFE by CREATING THE RICHEST RELATIONSHIPS OF THEIR LIVES.

Brennan-Scanlon_bio“At the age of 19, I became licensed in life, health, and disability insurance. My father owned and operated an Employee Benefits brokerage and gave me my first shot at sales. Insurance sales to be exact.  In the spring of 1998, I was given a license, a desk, a phone, and a long list of businesses to call. Whether cleverly articulated or simply put, the questioned rolling from my tongue was, “would you like to buy health insurance?” After hundreds of phone calls and weeks of rejection, I found myself organizing my desk drawer, re-filling my stapler, and avoiding that phone.  At times, I even paced back and forth about the office welled up with an anxious & hopeless feeling. Of course,  I waited until there was no one around for this little activity. Then, one day out of the blue, I made my first sale. Words cannot express the joy I felt inside.  You might assume that one of those many cold calls paid off and finally something clicked.  I’m afraid that was not the case. You see, this first insurance sale I made was actually my first referral.  I came highly recommended from another sales person I had met.  I’ve not made a cold call since. Rather, I have received thousands of referrals and have passed thousands of referrals in return.  I grew my insurance book by 100 percent every year for my first 3 years, exclusively by referral.

 

You see, people need a reason to either listen to you, or write you off…quickly.  Why?  The busiest, most over-marketed and over-communicated society in the history of man kind. Each and every person you prospect has more to do, with less time and fewer resources than ever before.  The only way to break through the clutter and be set aside from the masses is to be referred. Highly referred.   Someone else’s credibility and trust must be transferred unto you.  This is the only way to have long term sustainable business growth.  It was only when I learned how to do this systematically that I had great results. My passionate desire for you is that you never make a cold call again, but rather, develop a system for continuous and predictable REFERRALS FOR LIFE.”